BITCOIN – IN SIMPLE WORDS

I get asked quite often to explain bitcoin, and I felt for knowing and understanding bitcoin you need to understand the basics and not just the transactional aspects of bitcoin. So here is my version of BITCOIN-101. 1-MONEY, BANKING, TRANSACTIONS. If you know BITCOIN and you are questioning bitcoin, it's because you have never really... Continue Reading →

Dear CEO, Don’t let your ‘VISION’ be impaired

You may have the best strategy in place to get your company back into the market and increase the share price, but even the best strategy is a commodity unless you effectively implement it. Many big companies over a period of time get entangled in a web they themselves spun and this is when their CEO decides on renewing... Continue Reading →

Interactive Marketing – What, Why, How?

Interactive marketing is content marketing on steroids. When creating great content you are expecting it to invoke emotions and hence leading to the desired action from the viewers of the content. Good Content is Better Marketing But with interactive marketing you are watching this as this happens and you could also control the emotional journey of your... Continue Reading →

Augmentation of Customer experience with Technology

In 2013 Disney introduced MagicBands in their theme parks. The Technology: The band is RFID enabled and also functions as a ticket and completely linked with the online 'my-disney-experience', which stores the personal information, preferences and much more. The Possibilities: Now this being bundled with features allowing this to be a wallet, room key, ticket, passes etc. there is no... Continue Reading →

Facebook: Facial Recognition 2.0

We know that Facebook already uses facial recognition technology and suggests tags on photos uploaded by us; Google has similar technology for its Google+ social network. But last month Facebook published explaining the capabilities of their new AI(artificial intelligence) system called DeepFace.  Now the interesting part is that if humans compare 2 photos and answer if both have the same person in it, there... Continue Reading →

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