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Interactive marketing is content marketing on steroids. When creating great content you are expecting it to invoke emotions and hence leading to the desired action from the viewers of the content. Good Content is Better Marketing But with interactive marketing you are watching this as this happens and you could also control the emotional journey of your... Continue Reading →
The data in this infographic is updated only till 2011 but still a really an excellent collection of information. Featured image by dno1967b / CC BY / Texturize
On an everyday basis we encounter up to 3500 marketing messages, most of them ads on the route we are travelling in. Being bombarded by so many ads, we take notice of only creative ads which stands out and we also associate it with a brand. A logo is the one which helps us identify this brand in... Continue Reading →
Really good information and a really cool rendition ! Infographic by Vertical Measures
harish.balasubramanian 