Augmentation of Customer experience with Technology

In 2013 Disney introduced MagicBands in their theme parks. The Technology: The band is RFID enabled and also functions as a ticket and completely linked with the online 'my-disney-experience', which stores the personal information, preferences and much more. The Possibilities: Now this being bundled with features allowing this to be a wallet, room key, ticket, passes etc. there is no... Continue Reading →

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