Facebook for Marketers : Audience Insights

Facebook launches - Facebook Audience Insights, which is a new tool that can be exploited by marketers, by giving us insights about our potential or present customers, thereby allowing us to tailor the message to them in a better way.   Once you choose the type of audience you can analyse details and get insights on... Continue Reading →

It’s called Artificial Intelligence not Science Fiction !!

Imagine having a digital assistant who based on your past behaviour, flawlessly manages your schedule, informs others how busy you are, predict when you will finish a particular task and reschedules the next tasks accordingly. Imagine an elevator which based a persons movement near it calculates the probability of the person needing the elevator and... Continue Reading →

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